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AI-powered wellbeing companion making personalised support accessible every day.

/Services
  • Design Retainer
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The Project

MindBuddy is a digital wellbeing platform designed to make mental health support more accessible, approachable and part of everyday life.

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The Opportunity

Mental health products need to feel safe and supportive without becoming clinical. We focused on creating an experience that feels warm, intuitive and easy to engage with.

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The Outcome

A considered brand and product experience that makes accessing support feel simpler, more personal and less intimidating.

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